The Track You Already Ship
You already deliver Audio Description. The question is whether it holds up. You pay for it on every title. Almost nobody on your team has heard one. A quality tier and a disclosure tone tell your subscribers what they're getting, and audiences reward platforms that tell them the truth.
Where It Breaks Down
You've already invested in Audio Description. The failures are usually the same ones across the industry: tracks that don't migrate from theatrical to streaming, episodes that lose Audio Description partway through a season, and quality that varies title to title depending on which vendor delivered it.
"[A film or show] might not even have an audio description track. Or even worse, it might actually disappear... a lot of times, tracks don't migrate to other streaming services." Juan Alcazar, blind filmmaker and Audio Description quality control specialist
Kevin's Way starts from what you've already built. It marks each title, so you can see which ones hold up.
What A Standard Gets You
A quality tier gives your subscribers a clear signal, the same way a rating does. A disclosure tone says who, or what, is speaking. Together they tell your subscribers the truth right when they press play.
The method is patented and available to license, so you can adopt it without building it.
Give me about ten minutes to show you what your subscribers are missing, and what one shared signal would change. If it lands, you'll know who inside should see the rest.